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Keap vs Zoho CRM

Verified ratings, feature by feature comparison and real pricing. Everything a North American business needs to pick between these two.

Keap

CRM and marketing automation welded together, for a price

3.5(234)
Visit Keap website
Zoho CRM logo

Zoho CRM

Serious CRM capability at a fraction of the per seat cost

4.1(108)
Visit Zoho Corporation website

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Ratings

Every score, at a glance

Verified user ratings across every dimension. Keap against Zoho CRM, nothing weighted.

Dimensions won

13Keap 1, Zoho CRM 3

Keap vs Zoho CRM, across 5 rating dimensions

Widest rating gap

+2.1

Zoho CRM leads on value for money

Verified reviews

342

234 for Keap, 108 for Zoho CRM

Keap
3.5 out of 5

234 verified reviews

Zoho CRM logoZoho CRM
4.1 out of 5

108 verified reviews

Ratings by dimension

  • Keap
  • Zoho CRM
Overall
3.5
4.1
Ease of use
2.4
3.4
Value for money
2.6
4.7
Customer service
3.6
3.5
Functionality
4.3
4.3

Share of verified reviews

Which product reviewers actually write about.

342verified reviews
  • Keap234
  • Zoho CRM108

Cost to get started

Cheapest paid plan, shown per month.

Keap$249/mo
Zoho CRM$14/user/mo

Zoho CRM is the cheaper way in. Lower is not automatically better, so weigh it against the ratings above.

Head to head

Where each one wins

Row by row, with the stronger score highlighted. Straight from verified reviews.

Keap against Zoho CRM, row by row
KeapZoho CRM
Overall rating3.54.1
Reviews234108
Ease of use2.43.4
Value for money2.64.7
Customer service3.63.5
Functionality4.34.3
Starting price$249/mo$14/user/mo
Free trialYesYes
Free versionNoYes

Features

Feature by feature, checked off

Everything each product ships, side by side. No marketing gloss.

Features Keap and Zoho CRM each ship
FeatureKeapZoho CRM
Visual campaign builder with conditional branching
Email and SMS marketing in one system
CRM with tagging that drives automation
Invoicing and payment collection
Appointment scheduling
Landing pages and forms
Lead scoring
Sales pipeline management
E commerce and order forms
Extensive template library
Lead and deal management
Workflow automation
Blueprint process enforcement
Custom modules and fields
Territory management
Sales forecasting
Scoring rules
Inventory management
Zia AI assistant
Full developer API
Mobile apps

Pricing

Both price lists, side by side

Every plan from both vendors, side by side, priced in US dollars.

Keap plans

Keap

Billed annually, or 299 month to month. Two users and 1,500 contacts included.

$249/mo

per month

Start free trial
  • 249 annually, 299 month to month
  • 2 user licences included
  • 1,500 contacts included
  • CRM with automation
  • Email and SMS marketing
  • Landing pages and forms
  • Invoicing and payments
  • Appointment scheduling

Additional users

Per extra user beyond the two included.

$39/mo

per month

Start free trial
  • 39 dollars per user per month
  • Full platform access
Straight from the vendor

Get current pricing

These are list prices and vendors adjust them from time to time. Check with Keap for the figure you will actually pay.

Visit Keap

Zoho CRM plans

Free

Up to 3 users. Enough to run a small pipeline properly.

Free

no card required

Start free trial
  • 3 users
  • Lead and contact management
  • Deal pipeline
  • Task management
  • Mobile apps

Standard

Billed annually. Scoring rules and basic automation.

$14/user/mo

per user/month

Start free trial
  • Scoring rules
  • Workflow automation
  • Custom dashboards
  • Mass email
  • Sales forecasting

Professional

Billed annually. Where the product gets genuinely strong.

$23/user/mo

per user/month

Start free trial
  • Everything in Standard
  • Blueprint process management
  • Inventory management
  • Email integration
  • Validation rules

Enterprise

Billed annually. Custom modules and full API access.

$40/user/mo

per user/month

Start free trial
  • Everything in Professional
  • Custom modules and buttons
  • Territory management
  • Zia AI assistant
  • Full developer API
Straight from the vendor

Get current pricing

These are list prices and vendors adjust them from time to time. Check with Zoho Corporation for the figure you will actually pay.

Visit Zoho Corporation