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Pipedrive vs Keap

Verified ratings, feature by feature comparison and real pricing. Everything a North American business needs to pick between these two.

Pipedrive logo

Pipedrive

A pipeline, and the discipline to work it

4.4(74)
Visit Pipedrive website

Keap

CRM and marketing automation welded together, for a price

3.5(234)
Visit Keap website

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Ratings

Every score, at a glance

Verified user ratings across every dimension. Pipedrive against Keap, nothing weighted.

Dimensions won

41Pipedrive 4, Keap 1

Pipedrive vs Keap, across 5 rating dimensions

Widest rating gap

+2.4

Pipedrive leads on ease of use

Verified reviews

308

74 for Pipedrive, 234 for Keap

Pipedrive logoPipedrive
4.4 out of 5

74 verified reviews

Keap
3.5 out of 5

234 verified reviews

Ratings by dimension

  • Pipedrive
  • Keap
Overall
4.4
3.5
Ease of use
4.8
2.4
Value for money
4.6
2.6
Customer service
4.5
3.6
Functionality
3.8
4.3

Share of verified reviews

Which product reviewers actually write about.

308verified reviews
  • Pipedrive74
  • Keap234

Cost to get started

Cheapest paid plan, shown per month.

Pipedrive$24/user/mo
Keap$249/mo

Pipedrive is the cheaper way in. Lower is not automatically better, so weigh it against the ratings above.

Head to head

Where each one wins

Row by row, with the stronger score highlighted. Straight from verified reviews.

Pipedrive against Keap, row by row
PipedriveKeap
Overall rating4.43.5
Reviews74234
Ease of use4.82.4
Value for money4.62.6
Customer service4.53.6
Functionality3.84.3
Starting price$24/user/mo$249/mo
Free trialYesYes
Free versionNoNo

Features

Feature by feature, checked off

Everything each product ships, side by side. No marketing gloss.

Features Pipedrive and Keap each ship
FeaturePipedriveKeap
Visual sales pipeline
Activity based selling
Two way email sync
Workflow automation
Revenue forecasting
Quotes and e-signatures
Meeting scheduler
Custom fields and pipelines
Team permissions
Mobile apps
Visual campaign builder with conditional branching
Email and SMS marketing in one system
CRM with tagging that drives automation
Invoicing and payment collection
Appointment scheduling
Landing pages and forms
Lead scoring
Sales pipeline management
E commerce and order forms
Extensive template library

Pricing

Both price lists, side by side

Every plan from both vendors, side by side, priced in US dollars.

Pipedrive plans

Essential

Billed annually. Pipeline and activity management.

$24/user/mo

per user/month

Start free trial
  • Visual sales pipeline
  • Contact and deal management
  • Activity reminders
  • Custom fields
  • Mobile apps

Advanced

Billed annually. Email sync and automation.

$44/user/mo

per user/month

Start free trial
  • Everything in Essential
  • Two way email sync
  • Workflow automation
  • Meeting scheduler
  • Group emailing

Professional

Billed annually. Forecasting, quotes and permissions.

$79/user/mo

per user/month

Start free trial
  • Everything in Advanced
  • Revenue forecasting
  • Quotes and e-signatures
  • Team management
  • Custom permissions
Straight from the vendor

Get current pricing

These are list prices and vendors adjust them from time to time. Check with Pipedrive for the figure you will actually pay.

Visit Pipedrive

Keap plans

Keap

Billed annually, or 299 month to month. Two users and 1,500 contacts included.

$249/mo

per month

Start free trial
  • 249 annually, 299 month to month
  • 2 user licences included
  • 1,500 contacts included
  • CRM with automation
  • Email and SMS marketing
  • Landing pages and forms
  • Invoicing and payments
  • Appointment scheduling

Additional users

Per extra user beyond the two included.

$39/mo

per month

Start free trial
  • 39 dollars per user per month
  • Full platform access
Straight from the vendor

Get current pricing

These are list prices and vendors adjust them from time to time. Check with Keap for the figure you will actually pay.

Visit Keap