Pipedrive vs Zoho CRM
Verified ratings, feature by feature comparison and real pricing. Everything a North American business needs to pick between these two.

Zoho CRM
Serious CRM capability at a fraction of the per seat cost
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Ratings
Every score, at a glance
Verified user ratings across every dimension. Pipedrive against Zoho CRM, nothing weighted.
Dimensions won
32Pipedrive 3, Zoho CRM 2
Pipedrive vs Zoho CRM, across 5 rating dimensions
Widest rating gap
+1.4
Pipedrive leads on ease of use
Verified reviews
182
74 for Pipedrive, 108 for Zoho CRM
74 verified reviews
108 verified reviews
Ratings by dimension
- Pipedrive
- Zoho CRM
Share of verified reviews
Which product reviewers actually write about.
- Pipedrive74
- Zoho CRM108
Cost to get started
Cheapest paid plan, shown per month.
Zoho CRM is the cheaper way in. Lower is not automatically better, so weigh it against the ratings above.
Head to head
Where each one wins
Row by row, with the stronger score highlighted. Straight from verified reviews.
| Pipedrive | Zoho CRM | |
|---|---|---|
| Overall rating | 4.4 | 4.1 |
| Reviews | 74 | 108 |
| Ease of use | 4.8 | 3.4 |
| Value for money | 4.6 | 4.7 |
| Customer service | 4.5 | 3.5 |
| Functionality | 3.8 | 4.3 |
| Starting price | $24/user/mo | $14/user/mo |
| Free trial | Yes | Yes |
| Free version | No | Yes |
Features
Feature by feature, checked off
Everything each product ships, side by side. No marketing gloss.
| Feature | Pipedrive | Zoho CRM |
|---|---|---|
| Visual sales pipeline | ||
| Activity based selling | ||
| Two way email sync | ||
| Workflow automation | ||
| Revenue forecasting | ||
| Quotes and e-signatures | ||
| Meeting scheduler | ||
| Custom fields and pipelines | ||
| Team permissions | ||
| Mobile apps | ||
| Lead and deal management | ||
| Blueprint process enforcement | ||
| Custom modules and fields | ||
| Territory management | ||
| Sales forecasting | ||
| Scoring rules | ||
| Inventory management | ||
| Zia AI assistant | ||
| Full developer API |
Pricing
Both price lists, side by side
Every plan from both vendors, side by side, priced in US dollars.
Pipedrive plans
Essential
Billed annually. Pipeline and activity management.
$24/user/mo
per user/month
- Visual sales pipeline
- Contact and deal management
- Activity reminders
- Custom fields
- Mobile apps
Advanced
Billed annually. Email sync and automation.
$44/user/mo
per user/month
- Everything in Essential
- Two way email sync
- Workflow automation
- Meeting scheduler
- Group emailing
Professional
Billed annually. Forecasting, quotes and permissions.
$79/user/mo
per user/month
- Everything in Advanced
- Revenue forecasting
- Quotes and e-signatures
- Team management
- Custom permissions
Get current pricing
These are list prices and vendors adjust them from time to time. Check with Pipedrive for the figure you will actually pay.
Zoho CRM plans
Free
Up to 3 users. Enough to run a small pipeline properly.
Free
no card required
- 3 users
- Lead and contact management
- Deal pipeline
- Task management
- Mobile apps
Standard
Billed annually. Scoring rules and basic automation.
$14/user/mo
per user/month
- Scoring rules
- Workflow automation
- Custom dashboards
- Mass email
- Sales forecasting
Professional
Billed annually. Where the product gets genuinely strong.
$23/user/mo
per user/month
- Everything in Standard
- Blueprint process management
- Inventory management
- Email integration
- Validation rules
Enterprise
Billed annually. Custom modules and full API access.
$40/user/mo
per user/month
- Everything in Professional
- Custom modules and buttons
- Territory management
- Zia AI assistant
- Full developer API
Get current pricing
These are list prices and vendors adjust them from time to time. Check with Zoho Corporation for the figure you will actually pay.
