Verified userLinkedIn confirmedUsed less than 6 months
Renewal repriced hard
Year one had a discount we did not fully register. Renewal came in at close to double, which is technically what we agreed and still felt like a trap. Read the renewal rate, not the first year rate.
Pros
The free CRM is genuinely usable for unlimited users, not a limited trial.
Cons
Onboarding fees on the higher hubs run into the thousands and are not optional.
Ease of use
Value for money
Customer service
Functionality
35 found this helpful
Malcolm Hutchins
Chief of Staff, Harborline Supply
United States·Healthcare·1 to 10 employees
4.0
Mar 26, 2026
LinkedIn confirmedUsed 1 to 2 years
The first CRM our reps actually used
A rep opens a contact and sees every email, every page view and every form submission before the call. That context changed how our calls go and it is the thing I would miss most.
Pros
Adoption is the easiest in this category. Reps use it without being made to.
Cons
Annual contracts are standard on paid tiers and renewal repricing is common.
Ease of use
Value for money
Customer service
Functionality
34 found this helpful
Ravi Ferreira
HR Manager, Coastline Outfitters
United States·Education·51 to 200 employees
4.0
Dec 3, 2024
Verified userUsed 1 to 2 years
The first CRM our reps actually used
Meeting links and email templates removed about an hour a day of scheduling back and forth across the team. That was measurable within a month.
Pros
The free CRM is genuinely usable for unlimited users, not a limited trial.
Cons
Removing HubSpot branding requires a paid plan.
Ease of use
Value for money
Customer service
Functionality
33 found this helpful
Heather Dupont
HR Manager, Fairview Veterinary
United States·Financial services·11 to 50 employees
5.0
Feb 5, 2026
Verified userLinkedIn confirmedUsed 1 to 2 years
Marketing and sales finally see the same record
A rep opens a contact and sees every email, every page view and every form submission before the call. That context changed how our calls go and it is the thing I would miss most.
Pros
Marketing and sales share one contact record with full activity history.
Cons
Annual contracts are standard on paid tiers and renewal repricing is common.
Ease of use
Value for money
Customer service
Functionality
32 found this helpful
Kevin Ishikawa
Chief of Staff, Lantern Creative
Canada·Nonprofit·500+ employees
2.0
Jul 18, 2025
Verified userUsed 2 or more years
Renewal repriced hard
Imported a conference list of about 4,000 contacts without thinking about it and crossed a marketing contact tier. The bill roughly doubled, automatically, with no confirmation step. The mechanic is documented, it is just not in front of you at the moment you do the thing that triggers it. Clean your lists and check the tier first.
Pros
Email tracking, templates and meeting links work with no configuration.
Cons
Removing HubSpot branding requires a paid plan.
Ease of use
Value for money
Customer service
Functionality
32 found this helpful
Tanya Bell
Operations Manager, Sandbar Hospitality
United States·Accounting·11 to 50 employees
5.0
May 19, 2025
Verified userUsed 2 or more years
Adopted in a week with no mandate
We had failed two CRM rollouts before this. The difference is that nobody had to be told to use HubSpot. It was easier than the spreadsheet, so they used it. Adoption problems are usually interface problems and this is the proof.
Pros
Reporting is good enough for most businesses and needs no query building.
Cons
Onboarding fees on the higher hubs run into the thousands and are not optional.
Ease of use
Value for money
Customer service
Functionality
32 found this helpful
Talia Tanaka
Practice Manager, Lantern Creative
Other·Real estate·500+ employees
5.0
Sep 26, 2024
Verified userLinkedIn confirmedUsed 2 or more years
The first CRM our reps actually used
Ran the free tier for fourteen months with a four person sales team and it was genuinely enough. No trial countdown, no crippled features. We only upgraded when we wanted sequences.
Pros
Reporting is good enough for most businesses and needs no query building.
Cons
The jump from Starter to Professional is steep and adds a mandatory onboarding fee.
Ease of use
Value for money
Customer service
Functionality
32 found this helpful
Callum Haugen
Sales Director, Meridian Dental Group
Canada·Legal·11 to 50 employees
4.0
Dec 6, 2025
LinkedIn confirmedUsed 1 to 2 years
Marketing and sales finally see the same record
Ran the free tier for fourteen months with a four person sales team and it was genuinely enough. No trial countdown, no crippled features. We only upgraded when we wanted sequences.
Pros
Reporting is good enough for most businesses and needs no query building.
Cons
Deep customization hits a ceiling that Salesforce does not have.
Ease of use
Value for money
Customer service
Functionality
31 found this helpful
Paige Tillman
Head of Operations, Clearview Windows
United States·Professional services·11 to 50 employees
5.0
Jan 14, 2026
Verified userLinkedIn confirmedUsed 2 or more years
Adopted in a week with no mandate
Ran the free tier for fourteen months with a four person sales team and it was genuinely enough. No trial countdown, no crippled features. We only upgraded when we wanted sequences.
Pros
Reporting is good enough for most businesses and needs no query building.
Cons
Marketing Hub prices on contact count and crossing a tier raises the bill sharply.
Ease of use
Value for money
Customer service
Functionality
30 found this helpful
Hassan Ashford
Operations Manager, Beacon Legal Partners
Canada·Hospitality·11 to 50 employees
5.0
Jan 4, 2026
Verified userLinkedIn confirmedUsed 2 or more years
The free tier is real
Meeting links and email templates removed about an hour a day of scheduling back and forth across the team. That was measurable within a month.
Pros
Adoption is the easiest in this category. Reps use it without being made to.
Cons
Marketing Hub prices on contact count and crossing a tier raises the bill sharply.
Ease of use
Value for money
Customer service
Functionality
29 found this helpful
Giselle Escobar
Sales Director, Prairie Rose Bakery
Canada·Professional services·11 to 50 employees
4.0
Aug 20, 2024
LinkedIn confirmedUsed 2 or more years
The first CRM our reps actually used
We had failed two CRM rollouts before this. The difference is that nobody had to be told to use HubSpot. It was easier than the spreadsheet, so they used it. Adoption problems are usually interface problems and this is the proof.
Pros
Email tracking, templates and meeting links work with no configuration.
Cons
The jump from Starter to Professional is steep and adds a mandatory onboarding fee.
Ease of use
Value for money
Customer service
Functionality
29 found this helpful
Hassan Lundgren
HR Manager, Northgate Logistics
United States·Nonprofit·1 to 10 employees
4.0
Apr 14, 2026
Verified userLinkedIn confirmedUsed 2 or more years
Marketing and sales finally see the same record
Meeting links and email templates removed about an hour a day of scheduling back and forth across the team. That was measurable within a month.
Pros
Reporting is good enough for most businesses and needs no query building.
Cons
Marketing Hub prices on contact count and crossing a tier raises the bill sharply.
Ease of use
Value for money
Customer service
Functionality
28 found this helpful
Rashid Mensah
Accountant, Copper Mountain Brewing
United States·Transport and logistics·1 to 10 employees
4.0
Jul 25, 2025
Verified userUsed 2 or more years
Adopted in a week with no mandate
A rep opens a contact and sees every email, every page view and every form submission before the call. That context changed how our calls go and it is the thing I would miss most.
Pros
The knowledge base and academy are excellent and free.
Cons
Annual contracts are standard on paid tiers and renewal repricing is common.
Ease of use
Value for money
Customer service
Functionality
28 found this helpful
Olivia Nasser
Chief of Staff, Maplewood Childcare
United States·Manufacturing·500+ employees
4.0
Jul 21, 2024
Verified userLinkedIn confirmedUsed less than 6 months
Adopted in a week with no mandate
Meeting links and email templates removed about an hour a day of scheduling back and forth across the team. That was measurable within a month.
Pros
The knowledge base and academy are excellent and free.
Cons
Onboarding fees on the higher hubs run into the thousands and are not optional.
Ease of use
Value for money
Customer service
Functionality
28 found this helpful
Mireille Leclerc
Managing Partner, Trailhead Bicycles
Canada·Ecommerce·11 to 50 employees
5.0
Jul 20, 2024
Verified userLinkedIn confirmedUsed 2 or more years
The free tier is real
We had failed two CRM rollouts before this. The difference is that nobody had to be told to use HubSpot. It was easier than the spreadsheet, so they used it. Adoption problems are usually interface problems and this is the proof.
Pros
The knowledge base and academy are excellent and free.
Cons
Annual contracts are standard on paid tiers and renewal repricing is common.
Ease of use
Value for money
Customer service
Functionality
28 found this helpful
Deepa Adeyemi
Practice Manager, Aurora Print House
Canada·Marketing·1 to 10 employees
5.0
Oct 29, 2024
Verified userUsed 2 or more years
The free tier is real
Ran the free tier for fourteen months with a four person sales team and it was genuinely enough. No trial countdown, no crippled features. We only upgraded when we wanted sequences.
Pros
Adoption is the easiest in this category. Reps use it without being made to.
Cons
Onboarding fees on the higher hubs run into the thousands and are not optional.
Ease of use
Value for money
Customer service
Functionality
27 found this helpful
Gabriel Raghavan
Chief of Staff, Sandbar Hospitality
United States·Transport and logistics·201 to 500 employees
4.0
Dec 17, 2025
Used 6 to 12 months
Marketing and sales finally see the same record
A rep opens a contact and sees every email, every page view and every form submission before the call. That context changed how our calls go and it is the thing I would miss most.
Pros
The free CRM is genuinely usable for unlimited users, not a limited trial.
Cons
Marketing Hub prices on contact count and crossing a tier raises the bill sharply.
Ease of use
Value for money
Customer service
Functionality
25 found this helpful
Odette Goodwin
Bookkeeper, Redbrick Property Group
United States·Healthcare·1 to 10 employees
5.0
May 6, 2025
Verified userUsed less than 6 months
The free tier is real
We had failed two CRM rollouts before this. The difference is that nobody had to be told to use HubSpot. It was easier than the spreadsheet, so they used it. Adoption problems are usually interface problems and this is the proof.
Pros
Adoption is the easiest in this category. Reps use it without being made to.
Cons
Removing HubSpot branding requires a paid plan.
Ease of use
Value for money
Customer service
Functionality
25 found this helpful
Ravi Lockhart
Sales Director, Beacon Legal Partners
United States·Real estate·1 to 10 employees
5.0
Dec 27, 2025
Verified userUsed less than 6 months
Adopted in a week with no mandate
Ran the free tier for fourteen months with a four person sales team and it was genuinely enough. No trial countdown, no crippled features. We only upgraded when we wanted sequences.
Pros
Marketing and sales share one contact record with full activity history.
Cons
The jump from Starter to Professional is steep and adds a mandatory onboarding fee.
Ease of use
Value for money
Customer service
Functionality
24 found this helpful
Kevin Castillo
General Manager, Ironwood Fabrication
United States·Marketing·51 to 200 employees
4.0
Mar 25, 2025
Used 1 to 2 years
Adopted in a week with no mandate
Ran the free tier for fourteen months with a four person sales team and it was genuinely enough. No trial countdown, no crippled features. We only upgraded when we wanted sequences.
Pros
The free CRM is genuinely usable for unlimited users, not a limited trial.
Cons
Marketing Hub prices on contact count and crossing a tier raises the bill sharply.
Canada
United States